
The Importance of Follow Up Emails and Knowing What to WriteWhenever a new lead is added to your list you had better be ready with a whole series of pre-written emails that you can send to them. The importance of this follow up contact cannot be stressed enough. Getting a leads email is just the first step but if you want them to sign up to your team and your business it’s essential to stay in touch. Your follow up emails should keep your leads informed about what else you can give them and the benefits to working with you. People expect a personal touch like this. Details about how you’re going to help them are very important when it comes to making a decision. Don’t harass them with a barrage of emails every day though, filling their inbox with a stream of hard selling. No one likes being spammed and this is a quick way to lose a lead and have them unsubscribe. Just hit them back every few days so they have time to read over and take in the last mail you sent. An auto responder service like Aweber is a lifesaver and can send out emails at timed intervals taking care of all the repetitive work and seriously makes life easier if you have a listed of several thousand people. Look into this if you haven’t already! Try to offer a new incentive in each mail; a new article to read, a new video to watch or just some more information to elaborate on the business you’re offering. So what exactly should you write in each follow-up email? If you struggle to come up with ideas of your own and what to say, here are some tips. Sign up to someone well known internet marketers. In fact sign up to a whole bunch of them. As soon as you do you’ll receive a welcome email. The next day you’ll no doubt receive another and a couple more in the weeks that follow. You now have a source of information you can use. Do not copy them outright because often they have links to their own websites and promotions so make sure to edit all of this out properly. Don’t copy word for word either. Take the general point that’s being said and then write it in your own way. Coming up with what to say in the first place is usually the hard part for people, so with this method you can find a good subject to talk about that’s usually easy to re-tell in your way. Also, don’t take all your ideas from one person. Mix it up, get a good coverage of ideas and things to talk about but do, above all, make sure its related to you own business and edited correctly. These tips of using other peoples work is only a good way to get yourself going if you’re short of ideas but should not be used long term beyond a month or two. As your knowledge of your own business grows, so will your own ideas so make sure to use them. Daniel Thorley is an internet marketer and personal development coach helping newcomers to launch and sustain a profitable online career. For further advice and to find out more about Daniel and how to work with him visit http://www.DanielThorley.com and http://www.EnjoyLifeAndBeRich.com |
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